Elstree Film School - The Art of Podcasting

Getting a message across has never been simpler, yet so many businesses fail to take advantage of the ease of delivery offered by 21st century communications. We are still being bombarded with literature of all different kinds, when in fact the media of the moment is, of course, audible and visible. Getting your message across with the highest reach and effect at the lowest possible cost has to be via rich media such as podcasting. Podcasting appeals, both internally and externally, to an on the move audience who can simply download your content, from your website or any number of locations we will show you, and listen to your message now or later in their own time.

The most effective podcast can be used by any type of business; you don't have to be a broadcaster to have something informative to say. Using podcast as a medium to reach your audience can do much more than just entertain; those who catch on early and grab attention can be recognized as industry mogul's, and the provision of the podcast is seen as an added value to their other offerings, making their name synonymous with their product and service, which of course gains more exposure, increasing the number of potential customers.

To make sure you are ready to record and deliver the perfect podcast we will teach you the most successful techniques, with real-life examples and tips and tricks to set you on your way to becoming the voice of your industry. From planning and scripting the message with maximum effect, along with interviewing techniques to recording and mixing with background effects or music, editing the final piece with hands on software tuition to delivering your polished, presentable content to your audience using FTP, RSS and proprietary sources such as i-tunes, this one day essential course will take you from complete beginner to podcast wizard using step-by-step, easy to understand and non-technical practical guidance.

On the day you will have the opportunity to use all of the software, equipment and put into practice the advice, tips and tricks so that by the end of the course you will already have created your first podcast which you will take away, polish and perfect ready to publish.


Duration: 1 day.

Prerequisites: There are no technical pre-requisites other than experience of PC use; this course can be taken by complete beginners. You must be comfortable using a keyboard and mouse.

Location: Elstree Film School, 21st Century New Media Ltd, Elstree Film Studios, Shenley Road, Borehamwood, Hertfordshire, WD6 1JG. [Click here for a map]

Times: 10.00am to 4.30pm. For security reasons, further details are only provided upon booking.

Software Versions: All of our Adobe courses include lessons generic to both CS3 and CS4 versions of the Adobe suite: whichever version you use is covered in our courses. In addition, we also now preview the functionality of the new Adobe CS5 software. Our Apple training courses utilise the latest versions of Final Cut Studio HD (also known of as version 3 or FCS 2009).

Equipment: Our fully featured training room includes six top-of-the-range iMac computers configured to work in both Macintosh (OSX) and PC (Windows) modes, ensuring you the maximum familiarity with your chosen operating system.

Accommodation: Details of local accomodation can be found here.

Further assistance: Our FAQ help page contains the answers to many popular questions. Alternatively please call 0844 844 2428 to arrange to speak to our training manager.

COURSE CONTENT

Introducing "Podcasting"

• Understanding RSS.
• Identifying your audience.
• Identifying the need.

Recording

• Presenters: professional or amateur.
• Equipment: minimum requirements.
• Format: one presenter or interview.
• Rehearsal

Content

• What makes a good podguide.
• The best Tone (Casual/Authoritative).
• Length.

Editing

• Audio editing tools.
• Breath.
• "Uhms" and "ers".
• Injecting Pace.
• Music.
• Credits.
• Call to action.

Encoding

• Choosing the format; mp3 or m4A.
• Using chapter markers.
• Inserting pictures.
• Adding hypertext links.

Creating an xml feed

• Understanding the format.
• Creating episodes.
• Adding a link on your web site.

Podcasting Training Courses
We are currently scheduling dates for this course. If you would like to be notified when this course is next due to be run, please enter your details below.
Your First Name *
Your Last Name *
Your Email Address *
Please check this box if your requirement is urgent, as we may be able to schedule a special course.